Avron

B2B Sync

Revolutionising Online Retail with a Responsive Website

Avron Direct, an award-winning specialist supplier based in the UK, embarked on a mission to enhance their online presence and cater to a diverse clientele spanning local and international markets. With a commitment to delivering premium consumer goods, including professional power tools, traditional DIY products, and lifestyle essentials, Avron Direct partnered with Sequel to revolutionise their digital platform.

Sequel developed an exciting new website for Avron Direct, to provide them with a robust online platform capable of supporting multi-channel promotional activities. The website aimed to offer seamless navigation, comprehensive product information, and an intuitive order process, all while ensuring mobile-friendliness and adaptability to future enhancements.

Visit website

What We Did

The Avron Direct website project boasted an array of features designed to enhance the user experience and streamline operations. These included:

  • Bespoke Responsive Theme: A custom-designed theme optimised for mobile devices, ensuring a seamless browsing experience across all screens.
  • Multi-lingual Support: While not initially implemented, the website was built with multilingual capabilities in mind, allowing for easy expansion into new markets
  • Payment Gateway Integration: Seamless integration with Stripe facilitated secure debit/credit card payments, as well as account-based transactions.
  • Streamlined Order Process: An intuitive order process aimed at minimising friction and enhancing user satisfaction.
  • Media Centre: Customised product data feeds provided customers with controlled access to relevant information, enhancing engagement.
  • Integration with Access Dimension: Seamless integration with Access Dimension facilitated efficient management of customer details, orders, invoices, and more
  • Social Tracking Integration: Integration with social tracking tools enabled Avron Direct to monitor and analyse user engagement across various platforms.

The launch of the new Avron Direct website marked a significant milestone in their digital journey. By providing customers with a seamless browsing and purchasing experience, Avron Direct witnessed:

  • Increased customer engagement and satisfaction
  • Streamlined operations, leading to improved efficiency and productivity.
  • Enhanced brand visibility and recognition in the online space.
  • Greater flexibility for future expansion and adaptation to evolving market trends.

In collaboration with Sequel, Avron Direct successfully launched a cutting-edge website that not only met but exceeded the expectations of their industry and clientele. By embracing innovation and leveraging the latest technologies, Avron Direct remains poised for continued success and growth in the dynamic online retail landscape.

As Avron Direct continues to evolve, they remain committed to leveraging their digital platform to drive innovation, enhance customer experiences, and achieve their business objectives. With a solid foundation in place, the possibilities for future growth and expansion are limitless.

Are you considering a digital transformation or have an exciting project in mind? Let’s discuss how we can help you achieve your goals. Reach out to us today to start the conversation!

GET IN TOUCH